Can we please stop saying this?
Is the definition of a good salesperson really selling ice to an eskimo?
As in, “to sell something they don’t need?”
How many eskimos do you know that need ice?
(This is NOT a global warming argument… maybe some of them ARE running low?)
Instead of convincing somebody to buy your stuff… why don’t you offer a REMEDY or solution to their pain.
The last two days I covered a LOT of sales with my clients…
… about how they can help people SOLVE their problems.
And it’s a really simple process.
There’s no need to fear selling when it’s broken down to what it actually is.
(If you want some help to simplify selling fitness services offline or online, just ask or opt in for my Client Getting cheat sheet down below)
It’s not about “twisting someone’s arm” to buy from you.
Don’t define your sales skills by how well you can do that.
Have the skills to find out their PAIN and then DIAGNOSE.
If you can help, offer them the next steps.
Pete “Jumpers to Eskimos” Tansley
PS – Selling is the ultimate business building skills for Fit Pro’s. And something you need to master.
When you’re ready, there are 3 ways I can help you with your sales:
- Opt in for my cheat sheet, for a quick guide on sales and influence.
- Register for my webinar, which explains how to get clients weekly, on demand without being salesy
- Register for your free call with me, to work out a custom sales and marketing plan